Why You See the Same Authors all the Time!

Isn't it funny how you've started to read an article about why me, and a certain select few authors writearticles almost daily?

CONTENT, CONTENT, CONTENT!

#1 reason why people fail online is because they fail to deliver fresh content. Let's forget search enginesfor a second, instead let's concentrate on the end user who visits your web site.

Let's say "Jim" has been to your site once before and all of a sudden he sees your web site for somethingelse and decides to visit. But what, oh no, it's the very same thing he saw 1 month ago. What happensto Jim? Just another statistic from your web site that will never get repeated.

On another note, let's say Jim happened to see your link in search engines again, except this time, you'verevised your web site template. Jim is now intrigued and excited to see what is new, but oh oh, you havethe same bloody content as the last time. Jim is yet again another statistic.

NOW - Let's say, not only have your revised your images, template, graphics, you've also been committedto adding 1 article on your site every single day. Jim is happier than the pope himself since you'veplayed right into Jim's hand.

We all search online, for some of us, it's sheer boredom, for others, it's doing what your not supposedto be doing at work and so on. The whole point is, if nothing changes on your site, how do you expectto stimulate people to come back. Getting people to your site is the easy part, getting someone to comeback is very tough.

So back to the title: "Why you see the SAME AUTHORS all the time!" It's not only a matter of adding anarticle everyday to bring people back but at the same time, search engines act almost like us. They seenew content (they=search engines), they also get excited and browse around to see what you've added,not to mention that they also index all your pages for search engine listings.

Let's go a little further and bring attention to this newly found content. Many people out there arehiding their new content within folders and sub-directories and so on. What I suggest is having a smalllittle box on your front page that just details some daily new content. Try keeping the content you addwithin this box up there on your site for about a week or so, just so that new visitors have a chanceto view it and search engines have a chance to index it.

So in the end, a site that doesn't grow daily will have accomplished nothing online. A web site thatcaters to the needs of the many, will have more success than it can handle.

What you put into the world, will ultimately come back to you in the same amount.

Cheers!

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