Online Parties with a Twist

We know once you have a roomfull of guests at your online party, getting them to play games is theeasy part. While hunting for answers to your game, a guest has thechance to see some products they simply cannot do without, thus makingyou sales!

We also know from experience that getting thevisitors to the party in the first place is like pulling teeth. We havegiven some ideas to increase your party and really being able to talkwith your future customers in a chat room is the best. However, forthose that you'll never see in the chat room here is a way to increasesome party-like sales without having to hold an actual party.

Afteryou build your list of potential customers (and if you don't have one -stop right here and do that FIRST. YOUR list of potential customers isyour most valuable asset in business!), play a game with them viaemail. Announce on a Monday or even Friday (and you can test which daysget the best responses) the start of a contest by email. Focus on aspecific type of products like you would at your party, and set up sometype of questions that can be emailed to you. Be sure to cover somegood points about your products in a casual way (you know yoursubscribers want to get down to the contest part of this, so don'toverload them with ads!). You can set this up in any way you wishreally, just as long as it's something interactive you can do withthem.

At the end of the week, send out another email with theanswers (this might grab a few that didn't participate before, or maybegot stumped and you never got an entry from). Give the details again ofthe products, which the answers were related to, and also be sure toannounce the winner. You can possibly even give a special incentive tobuy the products you featured in the contest, since many of yoursubscribers have been eyeing these products all week - a special mightjust give them the extra push to buy.

You can do variations ofthis, such as having weekly-featured products and instead of givingaway prizes each week having a monthly drawing where those that win theweekly contests are entered in. Just as long as you are doing somethingother than just "weekly sales" you will stand out of the crowd andincrease your sales!

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