Hiring a Graphic Designer

You've come up with a great product. You've got the salesletter written for your website. Now you need the graphic design tocomplement your product and the text that describes it. Not beingartistically inclined or adept at the technicalities of computergraphics, you decide you need some help.

You may be thinking,"I'm not sure I can afford to hire a professional graphic designer."The truth of the matter is that you most likely can't afford not too.

Why?

Apoorly designed web site, or a site that is glaring "homemade,homemade, homemade" gives the impression that the product or service itis promoting is of the same quality. As you've heard before- People dojudge a book by its cover. Your book's cover is your web site.

Factof Life on the Internet- If your entire site doesn't lookprofessionally designed you've got major problems. At best making aprofit with a poorly designed website is going to be a struggle.

So. you decide maybe your site does need the touch of a pro. Who do you choose?

Asyou begin your search you're obviously going to try and make sure youget the best "bang for your buck". Before you make a decision make sureall your questions are answered, preferably in writing. Some questionsthat you will definitely want answers for are listed below.

1) Is this person a professional? (Ask to see samples of their work)

2) Is this person trustworthy? (Ask how long they've been in business, and if they can provide references)

3) Are the prices fair and reasonable? (Make it clear you will be getting more than one proposal on the work you need)

4) Will I get the quality I need? (Make sure upfront that the professional you're hiring will do revisions if necessary.)

Manyof these questions can often be answered while viewing the designer'sown site. It will give you an instant review of their work. Often therewill also a page containing samples of their work. If not, don'thesitate to ask.

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