Choosing Your Web Design

We would all like to have the best looking website, that's afact - but if we keep in mind that our main objective is to finallysell our product or service online, we'll realize that maybe design isnot the most important factor when it comes to achieve this objective.

Professionaldesign is probably the most time consuming part of the web development,so my first tip would be, before you are contacting a Web DesignCompany, to browse the Internet for companies which offer similarservices and products - you will find probably hundreds of them - savein your Favorites four or five websites which you really like, printout these, and show the printouts to as many people as you can,especially to your existing customers, and ask them which one it's morelikely is to make them take an action (contact, buy, subscribe) on thesite. This way you have conducted your own little "marketing pool"which will add weeks and weeks of online presence and business.

Basedon this little pool you've conducted you know have a good idea on howyour website should look like to entice your visitors to buy yourservice/product.

The next step would be to contact the WebDesign Company of your choice and show them exactly want you want,cutting this way 80% of the design time. The designer will probablymake suggestions and additions, some off them good ones but most ofthem just so they can mark up the price of the design.

I would advise that you should be really firm on your feet if you really want your website to be up and running ASAP.

Anothervery important aspect of this design contracting process is that evenyou showed them exactly what you want, you have to realize that you arenot the designer's only client and the designers are working onprobably tens of other projects too, so I would advise you to put inthe contract you are signing a very firm deadline for the site design,and ask for penalties on the design company end if it's not done intime, this way you will ensure that your project is prioritized.

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