A great banner only needs simple things

To create your own great banner, you only need five (5) simple things:

1.Sizeaccording to standards. Always keep to the standards. Having a bold,huge banner would look good and attract more attention than any graphicdesign ever would.

Nevertheless, if everybody is doing it,what would be different about you then? As one designer have said: "Iknow that if your ad is slightly larger it may get more attention butif we all start doing this where will it stop." Sticking to thestandards is quite the norm. Some sites would even require you tocreate your banner according to the regular standards of. So it isstill better to design your banner this way than to revise it later on.

2.Great content equals great banner. Aside from a great graphic design,your banner should also have content that equals your banner. This mustbe short, simple, and very direct- something that captures yourobjective and purpose. Most of all, it should be able to catchattention.

Banner ad contents are made to be direct and shortbecause there is simply not much room for a lengthy discussion of theinformation you want to get across. In addition, not everyone wouldwant to read or try to read what you have written in there. So keep itat a minimum. Don't over-indulge. Get the help of your friends andfamily to come up with what it is you want to say, but in a few words.You might even create a special saying that you could use to identifyyou from the others in your field.

3. Color and animation thatmatch. Your website should have color and animation that match in allthe pages. The colors should be eye catching and easy to look at, whilegraphic design animation should be made simple and short for easydownload. No matter how animated and catchy your banner, it would belost to someone who has already clicked off the page before it couldeven be started. Just make sure that your ad downloads quickly on anaccelerated connection. And always assume that different people havedifferent connections. Some may have DSL; others may have a slowerprovider. Whatever it is, make sure that your download time isreasonable.

4. A call that produces action. Contrary to popularbelief, people are still highly susceptible to suggestions, and thataccording to studies, call to action words still work. So try tointegrate call-to-action-words like "call now", "click here", or even"buy now". This would help you convert your site to income and fastreturn of investments.

5. Critique from family and friends. Aweb designer once said that the best place to sample your web sitewould be your family and friends. They would be able to give you apositive or negative feedback just because they are the ones who wouldwant you to succeed. Also, they wouldn't be shy to tell you outright ifyou're banner stinks. So go ahead and employ your lovedones to critiqueyour design. It's free anyway.

A great banner only needs simple things
To create your own great banner, you only need five (5) simple things:
1. Size according to standards. Always keep to the standards. Having a bold, huge banner would look good and attract more attention than any graphic design ever would...
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