Nowadays, sites are getting better. With minimal design andhighly maintained archives they continue to offer comprehensiveservices. However, prominent mistakes on several websites are stillapparent.Here is a list of the website mistakes that scares visitors away and ruins the business reputation.
1.The under construction sign. Putting an "under construction" sign onyour website marks you as a struggling beginner. Websites are supposedto grow in time. If your site is not yet ready to be shown in public,then don't publish it.
2. Visitor counters. Visitors generallyare not bothered by the fact that many other people have visited yoursite. However, if the visitor counter shows a low number, that can be apsychological turn-off to people, if it's too high, people might thinkthat it's fictitious. The best way to do is not to include in yourwebsite. If you really want to know how many visitors you have had,check your statistics.
3. Lack of copyright statements.Everything you write and create on the including your website iscopyright-able. Make certain that you include copyright statements onevery page, and appropriately update the copyright year.
4.Overuse of technology. There are some really great and cool newtechnologies available today but they can tend to distract thevisitors. In times that you have to choose between new technology andsimplicity. Choose the latter for it is anchored on the website'sfunctionality.
5. Passive verbs. Use active verbs and activesentences when writing your site's copy. Active verbs are powerful andlend energy to your site. The more conversational the website is thebetter.
6. Long sentences. Long sentences are tedious to read. Better keep it short and simple so that it can easily be retained.
7.Lengthy pages. Keep your pages brief and concise. People are easilybored of reading, so you have to adjust to their attention span. If youhave a lot to say, you can create a series of pages with goodnavigation to explain your topics.
8. Not identifying thebenefits of your products or services. There are two reasons why peoplemake purchases. First is to get rid of pain and second is to getpleasure. They want to discern how your products and services will helpthem with their definite pain/pleasure situation.
9.Neglecting to ask the visitor to do something. In marketing, this isknown as a Call To Action. There should be a space designated to tellyour visitors what you want them to do next. Sign up for my newsletter.Order now.
10. Accepting as true the maxim build it and theywill come. Once you've built your website you have to let people knowabout it. If you don't deliver them to people, then your website is notworth the money you spent to create them!
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