Colors as Visual Communicators

People love stories. This must have originated from the timewhen getting tucked up in bed means a story afterwards. Fairy tales arecolorful stories with colorful endings. Then came those fiction bookswith twists and turns and sometimes not so colorful endings. Peopleearly on are thought to see experience and feel colors not just in itsvisual state but the colors that come from words. Words can be madecolorful. If we put it into another prospective, visual and colors canalso tell stories, like words.

Visual and colors are put earlyon in coloring books to make kids understand things in the most simpleway. By arranging chronologically, a story can be created, depending onthe understanding of the one reading the colors.

This is alsotrue in prints and designs. People tend to get tired of reading longand flowery words that only end up meaning the same things. Some can beso predictable that after reading the first paragraph, the ending canbe told. Others may get too jumbled up in the words that it will tookawhile understanding, if patience does not run out first.

Usingvisuals, stories become more compelling because people can producetheir own story, go into different directions with just the colors.What makes them able to do this are the absence of words that sometimesspoon-fed them into what they are supposed to be reading. The story islaid out in front of them. All they had to do is read. Imagination neednot be used. This is in contrast to colors that story tell. Expoundingthe imagination is just one of the things these visuals can do. Withjust drawings, a story can enfold before the reader's eyes. It is likecreating your own story with no limitations as to when to change andstop.

The colors are used to give meanings and not just toplease. It is common knowledge that colors are made to be refreshingand pleasing to the eye. It is therefore a new way of looking at colorswhen they are there to explain and to give directions to a material. Itis not a crime to exaggerate in using colors. Because unlike whatpeople are told, there is no such thing as over colored. There is onlymore colors to choose from and using it to its maximum can only make itbest, not worst.

Colors are just like symbols. The seers get tothink for themselves. They make their own ideas. They do not wait, theythink ahead. That is what colors can do.

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