Good And Bad SEO Practices

Good And Bad SEO Practices Search Engine Optimizing is a set of practices developed to help you get a high traffic and PageRank, while simultaneously building a useful and functional website that will respond to the needs of your potential users. While some website owners are getting their site indexed by following and enhancing these guidelines, others are looking for a way to sneak in and crawl up search engines by developing various strategies to cheat spiders.

Most search engines have their specific rules on which SEO practices are legitimate and which are not. While they disagree on some borderline issues, they do have a set of basic principles in common.

Good SEO Practices

creating logically-structured pages
logical paragraph use
including a site map
providing clear links to each page
using descriptive and not too long meta-tags
validating you code
providing information-rich content that visitors would find useful
creating your website content based on the users' needs as if search engines didn't exist
using spell-check
avoiding duplicate content

Bad SEO Practices

using invisible text and links to create false keyword density
using non-compliant HTML to manipulate relevancy (e.g.: a title that doesn't have anything to do with the page content)
using CSS to manipulate relevancy (e.g.: using hidden elements by executing code to reveal them)
sending automated requests to search engines
using doorway pages created just for search engines
using machine generated code to produce keyword-rich content
cloaking - presenting a different content to users than to search engine spiders
linking to spammers and other bad websites
participating in linking schemes to increase PageRank
creating pages that install viruses and other badware
using unauthorized software to submit pages, check ranking etc.
re-submitting the website without any reason

Borderline Issues

inserting comments in the HTML code
using invisible form elements to hold keyword values
using HTML elements for keyword stacking (e.g.: image alts)
using machine generated code for usability reasons (e.g.: in order to check for browser versions)

These borderline issues are controverted and ambiguous techniques. Most of the time it is very difficult to say whether these techniques were used to trick the spiders or only for usability purposes. The search engine is the one who has to make the ultimate decision.

Major search engines are constantly fighting against illicit techniques to get your website indexed and increase your PageRank and developing new and improved automated solutions to detect them. They even encourage users to report any website that is trying to abuse SEO guidelines. Thus using illegitimate ways to crawl up search engines may result in your website being banned. Once it's been removed from the search engine index, it will no longer appear in search results.

Google, as well as other search engines, are trying to develop a pro-active attitude among website owners and convince them it's more efficient to make use of legitimate SEO practices. One thing you should always ask yourself when building new features and writing content is whether you would be doing it even if search engines weren't there at all. This is the best way to drive traffic to your website and get better ranking.

Good And Bad SEO Practices
We hear tons of rumors every day on what is good and bad when trying learn more about SEO. Here is a great article that will set the facts straight for you. Hope you enjoy.
Successful Linking Practices... Dos And Don'ts
There always have and always will be new ideas and concepts on how your links will or will not help your popularity rating, traffic flow and search engine positioning. Through it all, no matter how the search engines change the way they view your links, a baseline of good linking practices will....
The SEO Company I Hired Didn't Do A Thing! What Do I Do?
As a new age of web marketers filter through the trials & tribulations of success online, it brings us to an important question, who do I believe? If youve paid attention as to how to optimize your site for online performance, youll eventually come across what we call, bad SEO practices...
SEO Should Be Invisible, But Not Hidden
Trying to hide your SEO practices can get you in a lot of trouble with the search engines. It could even get you banned. At the same time, however, your SEO practices should go unnoticed by the casual visitor.
How to Find an Ethical Search Engine Marketing Company
Its a dog-eat-dog marketplace out there. The web is teeming with millions of websites and yours is just another one of them. To rise above and ahead of this cut-throat competition, you need to work with an effective search engine marketing company that can put your website up among the top results....
How To Manage SEO
When it comes time to start an SEO program, companies should be sure to consider the types of training and knowledge it takes SEO specialists to perform SEO services for their web site, whether it is done through outsourcing or completed in-house.
Considerations in Choosing a SEO Service
This article gets my highest rating. Considerations in Choosing an SEO Service is well written and very informative. The author has covered all the main considerations with easy to read and concise directions.
Website Accessibility
How can good accessibility help you? Having a site that is user friendly is not only good for the visitor its very good business sense. Its not just about achieving the highest accessibility rating you can its about making sure your site meets all of your visitors needs.
Benchmark and Optimize PHP Script Speed
Sometimes you create a script that can get slow for several reasons. In this tutorial youll learn how to analyze what is slowing the script and foremost what you can do about it!
Ethics In SEO
In every kind of business, credibility matters. Company credibility has become a focus of business principles. It must be a priority because customer loyalty and the companys image depends upon it. In every first-world country, there is some sort of standard that sets ethical standards for busines....